Activision Blizzard has sold an Atlanta expansion slot in its Overwatch League to a group funded by Georgia-based conglomerate Cox Enterprises, league sources told ESPN.
The Atlanta group is the first to finalize agreements to join the Overwatch League in Season 2, which is expected to start in 2019. Two organizations, McCourt Global and Nenking Group, are finalizing negotiations to obtain regional rights to Paris and Guangzhou, China, sources told ESPN on Thursday. Activision Blizzard Esports Leagues CEO Pete Vlastelica previously told German newspaper Handelsblatt that the league wants to add six new franchises across North America, Europe and Asia-Oceania for Season 2.
Expansion slot are expected to sell for $30 million to 60 million, sources told ESPN in June. The specific price depends on the number of bidders, Overwatch player density and general population of each city, according to sources. Slots in the inaugural season sold for $20 million each.