The Georgia Department of Economic Development announced today that Ideas United, an award-winning creative studio, will create 30 new jobs in Atlanta after receiving a commitment of $15 million in growth and equity funding from Kayne Partners.
“We are excited that Ideas United is expanding their operations here in Atlanta,” said Georgia Department of Economic Development Commissioner Pat Wilson. “We are proud of the creative environment that has been established here, and are thrilled that Ideas United will have access to a skilled workforce and extensive network of industry leaders to support the growth of their creative studio.”
Founded and headquartered in Atlanta, Ideas United was created more than 15 years ago and currently employs 50 here. This expansion will allow the company to focus on producing authentic, high-quality content and events for premier brands, universities, non-profits and networks, including over 30 Fortune 500 brands and 150 universities.
“With our focus on creating original content as well as our expansive work with universities and institutions, Georgia is an incredible place for Ideas United to call home,” said Dan Costa, Co-Founder and President of Ideas United. “We’re thrilled to help grow an exceptional talent base while leveraging film tax credits, access to exceptional universities and institutions, and an ideal base for international travel.”
Most recently, Ideas United expanded its infrastructure to develop original content, including five television pilots based on the top concepts submitted from nearly 1,000 of its top emerging creators worldwide. Ideas United is currently in development on multiple feature films and series as streaming platforms and brands demand more high-quality content than ever before.
Georgia Department of Economic Development (GDEcD) Project Manager Asante Bradford represented the Global Commerce Division on this project.
About Ideas United
Ideas United is a creative studio changing the way stories are told. Its in-house team works alongside their global talent network to shape experiences, rethink conventions, and speak to new audiences across four key categories: students, brands, universities & nonprofits, and originals. Founded in 2001, Ideas United has created a more progressive model to tell stories, built on partnerships and diverse perspectives. Current partners include Amazon, Adobe, Panasonic, The PGA of America, Disney, ABC, Mailchimp, Emory University, Smithsonian Institution, and many more. Learn more at www.IdeasUnited.com.